The Smurfit Kappa Solid Retail Concept: Retail Ready Packaging with high impact

There's an obvious need in the branded goods industry for high-quality outer packaging which is easy to handle and suitable for displays. Smurfit Kappa has developed the Solid Retail Concept to meet this requirements. It's based on the practical experience of packaging experts from all over Europe and brings together the entire manufacturing know-how of the Smurfit Kappa Group.

Easy opening and easy replenishment

Solid Retail Concept packaging provides both easy opening and easy replenishment. Handling costs at the point-of-sale are reduced and the products will be on the shelves in no time, making them continuously available for sale. The attractive packaging design combined with high quality printing provide a perfect means of product presentation.

Cost-effective logistics

What is more Solid Retail Concept packaging is very cost-effective throughout the whole logistics chain. These packs assure trouble-free packing, even with automatic systems and at high speeds. The high stacking stability during transportation results in efficient truck loads and less product loss.

Retail Ready Packaging solutions:

Solid Retail Concept

Pitufo: small machine-erected tray, ideal for clementines, stone-fruit, strawberries, cherries and mushrooms

More information

For more information, please send an e-mail to info.cartonfrance@smurfitkappa.fr. We'll contact you as soon as possible.